Q3 onboarding slots are limited — 3 client spots remaining for July start. Secure yours →
LogoTacticalBrand
Veteran-Owned · Est. 2019

Mission-Grade Marketing.
No Rank Required.

The same precision that planned operations now plans your product launches, media buys, and go-to-market rollouts. Built by veterans. Deployed for growth.

"ROAS went from 1.8× to 5.4× in 60 days."

Marcus D., DTC Founder

"They speak our language. Finally."

Sgt. R. Okafor (Ret.), Franchise Owner

tacticalb.io/dashboard
Live

Live ROAS

Meta Ads4.7×+0.3
Google PMax6.1×+1.2
TikTok3.2×-0.1
Email11.4×+2.0
CHANNELMIX
Paid Social38%
Search29%
Email18%
Organic15%
Creative asset 1
Creative asset 2
Creative asset 3
Creative

Total Spend

$84.2K

This month

Revenue Attr.

$412K

+23% MoM

Avg. CPA

$14.80

-8% vs last

Campaign health: ExcellentOpen the Full Kit

Trusted by DoD-adjacent orgs & high-growth brands

USSOCOM Alumni Assoc.Blacksite ApparelMeridian Defense GroupFortScale™VetBridge Capital
Scroll to deploy
DTC GrowthFranchise ScalingGov. Contractor MarketingPaid MediaCreative StrategyGo-to-MarketBrand OperationsMedia BuyingPerformance CreativeROAS OptimizationDTC GrowthFranchise ScalingGov. Contractor MarketingPaid MediaCreative StrategyGo-to-MarketBrand OperationsMedia BuyingPerformance CreativeROAS Optimization

Capabilities

Three disciplines. One unified ops tempo.

Cards flip on scroll to expose what's inside each service layer — like lifting foam from a kit.

Marketing strategy session with tactical planning documents on whiteboard

Intel-driven planning

Strategy

Market recon, ICP mapping, and go-to-market blueprints built with the same rigor as an operational order.

See capabilities

Strategy

  • Competitive landscape analysis
  • ICP & buyer journey mapping
  • Channel prioritization matrix
  • Quarterly OKR alignment
Full Kit →
Creative design workspace with brand identity materials and color swatches

Signal-over-noise content

Creative

Ad creative, brand identity, and content systems engineered to stop the scroll and convert the click.

See capabilities

Creative

  • Performance ad creative (static + video)
  • Brand system & style guide
  • Landing page & CRO design
  • UGC & influencer briefs
Full Kit →
Digital advertising dashboard showing ROAS metrics and campaign performance

Budget deployed, not wasted

Media Buying

Precision allocation across Meta, Google, TikTok, and programmatic — every dollar accountable to ROAS targets.

See capabilities

Media Buying

  • Meta & Google campaign management
  • TikTok & programmatic buying
  • Weekly ROAS reporting
  • A/B test cadence & budget realloc
Full Kit →

⚡ Limited Q3 Slots

Ready to run a mission-grade campaign?

Download the full capabilities deck and self-select your service need. No sales call required to get started.

Open the Full KitNo form. Just intel.

Case Study

Blacksite Apparel: 0 → $214K/mo in 90 days.

Blacksite Apparel tactical clothing brand campaign results
Blacksite Apparel

DTC tactical apparel brand with strong product but zero ad infrastructure. TacticalBrand built full-funnel from scratch — creative, media buying, email — in a single 90-day deployment cycle.

ROAS

1.8×

Monthly Rev.

$48K

CPA

$42

Email CVR

1.2%

Week 1–2: Audit & Strategy›
Week 3–4: Creative Build›
Month 2: Launch & Optimize›
Month 3: Scale
See full case study

The Team

Operators turned brand builders.

James Hartley, retired Army Colonel and TacticalBrand founder in professional headshot
U.S. Army

Col. James Hartley (Ret.)

Founder & Chief Strategist

38A — Civil Affairs

Diana Osei, retired Air Force Major and Director of Creative Operations headshot
U.S. Air Force

Maj. Diana Osei (Ret.)

Director of Creative Ops

3N0X6 — Public Affairs

Marcus Webb, retired Marine Staff Sergeant and Head of Paid Media headshot
U.S. Marines

SSgt. Marcus Webb (Ret.)

Head of Paid Media

0621 — Field Radio Operator

#client-wins

TacticalBrand Slack · Feb 14, 2026

RO

Rashida Okonkwo

FortScale™ · CMO

"Week 6 and we're already at $180K attributed revenue. I sent this to my board and they asked if we could hire your whole team in-house. 🫡"

🫡3🔥7

Verbatim from client Slack · names shared with permission

We work with

🛒DTC Founders🏪Franchise Owners🏛️Gov. Contractors📦E-commerce Brands🎖️Defense Adjacent🚀Series A–C Startups

Final Briefing

The kit is packed.
Your mission is next.

Download the full capabilities deck. Self-select your service tier. A cleared strategist follows up within 24 hours — no rank required, no fluff tolerated.

Open the Full Kit
Veteran-Led · Civilian-Friendly · Cleared Team Available
2 of 5 Q3 slots remaining
Veteran-Led · Civilian-Friendly